Today I talk about creating a Facebook Video Ad that is native to Facebook Feeds. I go over how to build a video, and how to set up and distribute your first locally-targeted Facebook ad.
Over the past few weeks I’ve mentioned leaving Angie’s List, Ad IQ, Yodle, and soon Home Advisor. I’m tired of having to pay a middle-man to feed me leads, and in my opinion it’s never a good idea to allow someone in between you and your customer.
Facebook is so popular today that most of the world’s attention is spent in the platform all day, every day. Its simply where the attention is at right now. Nobody watches TV ads, radio spots, or watches for billboards anymore. Attention is on that touch-screen device in your pocket…and mostly on Facebook. So developing ads around that platform, while it’s incredibly cheap to do so, is a very good idea.
In this episode I show you the software I use to edit video, create images/logos, and even put the finalized full-length commercial (ad) in the video for you to see my final product. Afterwards, I go into Facebook on my desktop and record myself setting up the ad and targeting a specific audience. Please let me know what you think, or if you have any suggestions of what I should do differently.
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In this episode I show off the new fancy ride I’m stuck with for the next two weeks as well as talk about some of the things that have been going on since the last episode.
Well it just so happens that a few months back I got into a wreck in downtown Austin. It was not my fault! I’m an only child so nothing is ever my fault! Ok, ok…it was 100% my fault. I was following too closely and I know better than that. I have a commercial driver’s license too, so any accident goes on my record and it’s not a good thing. Regardless, I now have a Nissan Titan that winks at you!
I have commercial insurance so it wasn’t a big deal, but we’ve been so slammed for the past couple months that I haven’t had a single day off to take care of it. Finally I took a day off and went to a local shop to get it taken care of. They gave me a schnazzy new 2017 Ford Expedition to tear up in the mean time! I got a call today that said it will take 2 weeks to fix everything lol. So this poor expedition is going to be ripped to shit when I give it back to them. Good thing I paid the extra “shit happens” insurance to Enterprise.
Other than that I talk about Facebook advertising, Home Advisor, Houzz, organization and structure to running the office side of things, and the decision I made to hire another guy. Let me know what you think.
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Hey guys! I just wanted everyone interested to know that I started a Facebook Page for another place to access this content. If you have any questions or comments, or hell…just want to get a hold of me…feel free to reach out to me on this page.
Well its April, we’re 7 months in and we’ve gained a lot of knowledge of many of the paid services out there to advertise your business through. We’ve tried most of them, but there are still a few we need to test.
In this episode we talk about the different paid lead services we’ve used since inception and which ones are worth the buck. From Angie’s List, to Home Advisor, Yelp, Yellow Pages, Houzz, Facebook, AdIQ, Google AdWords, and Yodle – we’ve tried them all. I talk about the pros and cons, and who we’ve liked using but most importantly which one makes the phones ring! Starting your own electrical contracting company requires paying money to be seen by customers. There’s no getting around it until you get to the point where you can work from straight referrals.
I’m here to teach and be taught. I’m documenting my journey from becoming a Master Electrician to growing an electrical contracting company from scratch.
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Journey 2 Master 